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2017 Daytona 500 Gear & Merchandise

As the official online store of NASCAR, we are your trusted source for all 2017 Daytona 500 memorabilia and apparel. Browse our large selections of Daytona 500 t-shirts, hats, diecast cars, collectibles, programs, and even Daytona International Speedway merchandise as you gear up for another exciting season of NASCAR action. This was the first race with the new points format which features three mini races in one larger race. Kurt Busch is new 2017 Daytona 500 champion. You can find a variety of Kurt Busch Daytona 500 championship apparel right here.