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Big Bill: The Life and Times of NASCAR Founder Bill France Sr.
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Big Bill: The Life and Times of NASCAR Founder Bill France Sr.

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Your Price: $27.99

  • Details
    • 368 pages
    • Authorized biography
    • Officially licensed
    • Made in the USA
  • Description

    Big Bill is the consummate "insider" book on the life and legend of NASCAR founder Bill France and tells the tale of a classic American success story. France Sr. brought his family to Daytona Beach, Florida in 1934 and put down roots and immersed himself in the business of racing, both as a driver and an owner. Nicknamed "Big Bill" because of his 6' 5" stature, he made significant contributions to the racing world - he founded NASCAR in December 1947, built Daytona International Speedway in 1959 and built Talladega Superspeedway in 1969, and landed the landmark R.J. Reynolds/Winston sponsorship deal in 1971 that not only transformed NASCAR but also transformed corporate sponsorship of sports in America.